MoMoLondon July's meeting saw a record crowd of 200 attend to find out how they can enable location in their applications. A huge thanks must first go out to our hosts for the evening Skyhook Wireless for both the event and the drinks at Bar 101 afterwards. We had speeches from Ted Morgan from Skyhook Wireless going through how they are combining different positioning methods, Ben Ward explained what Yahoo! were doing on the Fire Eagle project to share location and Charles Wiles from Google spoke about the mobile location aspects of Google Gears. Matt Womer from the W3C announced the new geo-location working group. The demos were from Andrew Scott from Rummble, Justin Davis from Buddy Ping and Mark White from Locatrix who all returned for the Q&A panel.
We also welcomed our friends from around the MoMo globe from countries such as Spain, Germany, Finland, Estonia, USA, Italy and more. It was great to see them all there over a glass of wine (although one person we wont name, pictured, was distracted by our labelling system).
Now rather than write up a huge review of the event, it is better told through our community that attended, so here is a quick list of blogs we have received so far ...
We are taking a month off for August and will be back in September. However if you wish to sponsor a MoMoLondon network party in Central London during August we would like to hear from you. Email us at info@mobilemonday.org.uk
Its been over a year since we visited the subject of Location and now is a great time to revisit with a raft of alternate approaches to LBS from mobile operators. This month's event kindly hosted by Skyhook Wireless will be held on Monday the 14th of July at our usual venue of the CBI Conference Centre near Tottenham Court Road tube station. Doors at 6pm with a 6.30pm start. This month we feature the following people ...
Ted Morgan - CEO of Skyhook Wireless Ben Ward - Yahoo! Fire Eagle Charles Wiles - Google Gears Andrew Scott - Rummble Justin Davis - Buddy Ping Mark White - Locatrix Matt Womer - W3C
We also welcome to London a number of our colleagues from around the Mobile Monday globe as well as a number of other distinguished overseas visitors and we are sure will feel welcome by our MoMoLondon community.
Thanks to Helen Keegan for chairing a really engrossing panel session, and thanks of course to our panelists, Stephen Pinches from the Financial Times, Matthew Postgate from the BBC, Robert Thurner from Incetivated and Marek Pawlowski from PMN.
Monday's events has been blogged by James Cooper and Ben Matthews - thanks for both of these great write-ups!
Thanks to all who attended and made it such a great event and to our host for the evening, Wireless Foundry!
Our next event (sponsored by Wireless Foundry) will be on June 2nd and will feature a high-level panel discussion on current mobile web, services and applications from a media and marketing perspective. We'll take a look at everything from mobile web to proximity to messaging to games and highlight creative execution and effective campaigns. We'll also discuss what media-owners and agencies want and how we as an industry should or could respond. We will also be challenging our expert panel to take a glimpse into the future and tell us what's catching their eye on the mobile horizon and what they think will capture the public's attention in the future.
Helen Keegan of Beep Marketing will chair the panel and it will feature Stephen Pinches from the Financial Time, Matthew Postgate from the BBC, Robert Thurner from Incetivated and, fresh from leading the successful MEX conference this week, Marek Pawlowski of PMN!
Those details again:
Theme: Whassup in Mobile Media and Marketing? When: June 2nd (doors open at 6pm as usual) Where: Royal Statistical Society, 12 Errol Street, London, EC1Y 8LX, UK (http://www.rss.org.uk)
The May Mobile Monday London event focusses on Monetisation of mobile services through advertising and is kindly sponsored and hosted at the offices at Canary Wharf of Thomson Reuters. The speaker lineup this month is:
Ray Anderson - Bango
Shan Henderson - Vodafone
Claire Valoti - Mindshare
Russell Buckley - Admob
As always you will need to register yourself with our Yahoo! group before you can register for the event. Doors open at 6pm for a 6.30pm start. Hope to see you there.